Blog
Mainie: A Celebration of Culture, Sustainability, and Social Responsibility in Australian Fashion
Mainie's commitment to sustainable fashion, cultural appreciation, and social responsibility shines through its Australian Merino wool scarf collection, encapsulating the essence of Australia's div...
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Celebrating Excellence: The Mainie Commitment to Quality, Ethics, and Customer Satisfaction
As we express our gratitude for the loyalty of our customers, we remain steadfast in our pursuit of improvement. The Mainie team continually seeks ways to enhance the customer experience, recognizi...
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Mainie's Merino Wool Collection: Luxurious. Authentic. Unique.
A Mainie pure wool scarf is more than a fashion piece; it is a celebration of our 65,000-year-old Indigenous cultural heritage and a tribute to our shared Australian story, says Charmaine Saunders,...
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Mainie: Ethical & Sustainable Fashion
Mainie is committed to applying sustainable fashion principles and practices across our business operations and at every level of our supply chain.
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Australian Merino - The Finest Wool in the World
Australian Merino wool producers prioritise sustainable and ethical farming practices. These practices not only benefit the environment but also contribute to the overall quality of the wool produced.
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Why scarves are an essential travel accessory
Scarves are incredibly versatile travel accessories. They can be worn in various ways, such as around your neck, as a head covering, or even as a shawl or sarong. This versatility allows you to eff...
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What do the shapes and symbols in Aboriginal art mean?
One of the most recognizable styles in Aboriginal art is dot painting, where fine dots are used to create intricate patterns and forms. Dots can represent various things, such as ancestral tracks, ...
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The Mainie Story - Who we are, what we do and why we do it
Every Mainie we make gives back to the Aboriginal woman artist who created the original design, to elevate and empower her, her family and her community.
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Authentic Aboriginal Art - Luxurious Australian Wool
“A Mainie pure wool scarf is so much more than just a beautiful fashion piece. It is a tangible and meaningful celebration of our 60,000-year-old Indigenous cultural heritage and a tribute our shar...
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The Dreamtime Stories Behind Our Aboriginal Designs
Mainie’s luxury fashion collection of pure Australian Merino wool scarves features authentic Aboriginal art designs by Warlpiri women artists from Central Australia. Every design in the collectio...
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Mainie Wool - A Uniquely Australian Fashion Story
Authentic Aboriginal Designs from Mainie's Woolmark Australian Merino Wool Collection Since the launch of the first Mainie fashion collection in 2015, our exquisite melding of luxurious textiles an...
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Mainie: Ethical & Sustainable Fashion
At Mainie, we are acutely aware of the amount of clothing that is dumped into landfill every year and the effects that microplastics and other pollutants are having in our natural habitats and wate...
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Mainie is a brand I proudly wear for so many reasons. I love that each scarf has a story and that I know with each piece funds go back to the woman that designed it. I adore the vibrancy of the colours and the high quality, I have had my scarves for many years now and they are so versatile from wearing them to do presentations or going out for lunch. I stand for empowering women and standing proud in your individuality and Mainie embodies this in every way.
Lesley Clarke
Our Mainie scarves have become an essential wardrobe component both at home and when travelling. They serve to elevate any outfit whilst also celebrating Australian First Nations culture with dignity and sophistication. The silk product is beautiful to wear and the merino wool is unbelievable soft and so warm. Lightweight, easy to pack and always commented on.
Tanya, Emily and Elizabeth
I love the Mainie Scarves, for myself and as the perfect gift. They are investment pieces that will be part of your wardrobe for life. I love travel and one or two scarves are always included in my luggage. They are perfect on the plane and for dressing up outfits. I take a Merino scarf for cooler climates and silk ones everywhere else. However, the very best part is the ethical basis of the brand. I know I support a woman artist from a First Nations community when I purchase something from Mainie. They look good and do good at the same time.
Jo Pyne
Introducing Australian Cultural Heritage to the World
Founded by Gunggari Aboriginal woman Charmaine Saunders in 2012, Mainie is a Supply Nation certified Indigenous Australian-owned company and an Indigenous Art Code approved dealer member. We recognise the traditional custodians of the land on which we live and work, and we pay our respects to Elders past, present and emerging.
We acknowledge the sorrow of the Stolen Generations and the impacts of colonisation on Aboriginal and Torres Strait Islander peoples. We respect the resilience, strength and pride of Australia’s First Nations people and their communities. Mainie is committed to supporting Aboriginal women artists to earn an independent income from their own work and to keep alive their traditional cultural heritage for future generations.